"A quality website, your organization’s front door" is a phrase unmatched among many aspects of marketing. In this ever-changing world of digital transformation, the website is a must-have for every business that wishes to strive in the ups and downs of changing time. A quality website not only derives traffic via organic search but also it is able to convert the visitor's stats to an engaged audience and for an eCommerce store, we say to a regular customer.
You need a website that breaks through the other businesses’ websites with the same niche. How do you design one? Let’s take a look at some points that can really help you out with a great-looking website.
1. Well Designed and Functional: A design should reflect the company, its products and services, and ultimately the brand. some business needs a soft look for their website while some are more inclined to adopt a hard and strong presence. It depends on the business niche and ultimately the business person’s choice.
2- Easy to Use: An obvious, logical navigation with a clear hierarchy. Use consistent layouts and visual cues for functionality across the site.
3- Optimized for Mobile: Ensure that the website looks great and works well on any platform. Be it a desktop, tablet or mobile phone, the content should be looking great and be equally designed.
4- Fresh, Quality Content: The language we use, makes sense to your audience—avoid jargon, corporate-speak, and acronyms.
5- Readily accessible contact and location: Make it easy to engage, offer multiple points of contact: phone, email, social media, and maybe an easy-to-use contact form.
6- Clear CTAs: Calls to action are always obvious like reading and sharing articles, following the company on social media, downloading toolkits, joining mailing lists, or learning more about the organization.
7- Optimized for Search and the Social Web: Website designs are aimed to earn traffic. There are hundreds of rules and guidelines to implement for effective search engine optimization.
Looking for a Personalized Website
Your website is the face of your company. It is important to have a professional-looking design and an organized, user-friendly layout for all the content that you put on it. The easiest way to do this is to ask for a professional service to do that for you. They can create a design that is both functional and visually appealing.
At Unilakes, we keep the customer's requirements a top priority and utilize our best to give them a great-looking website. With our team, you get a conversion-focused website for your business.
Written by
Rabeea Hammad
